Women in Sales Blog

How to Use Trigger Events When Prospecting in Sales

Posted by Alison Powell on Jul 14, 2013 3:27:00 PM

Not all leads are alike. There are leads that sales gets through marketing efforts, leads that are sourced by sales people themselves, leads from trade shows, referral leads, etc. I could go on and on and on about different types of leads. Personally, I don't care where the lead came from. I care about why this potential lead (company) would be a good fit for what I sell or what I help with. prospecting in salesOver time I have realized that most sales reps define their lead quality by a couple of things:

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Topics: sales prospecting, sales process, trigger events, prospecting, women in sales, saleswomen, qualifying in sales

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